Visitors only understand the offer after talking to you
The website may look polished, but the proof and the next step are hard to find. Good buyers leave before the conversation starts.
Bespoke web and software development
Websites and software that earn their place in the business.
From a commercially sharper website to an internal application, Strataflow starts with what people need to do and builds the shortest reliable route through it.
Common signs
The technology exists. The job still does not get done.
The real application is a spreadsheet and somebody's memory
People copy the same information between tools because the available software does not match the way the work is actually done.
The prototype works until it meets real users
It has no agreed test, owner or route into production. Every change feels risky, so the useful idea never becomes dependable software.
What the job may need
Use the skills the problem needs. Leave the rest out.
Owner-led businesses, specialist service firms and operational teams that have outgrown a generic website, a patched-together workflow or software that does not fit the job.
Capabilities
- Commercial websites and conversion journeys
- Bespoke web applications and customer portals
- Internal tools, dashboards and management interfaces
- APIs, integrations and workflow automation
- Authentication, permissions and audit history
- Cloud deployment, monitoring and documented handover
Intended outcomes
- Buyers can understand the offer and take the next step without help
- Staff have one dependable interface that fits the job
- Information moves once instead of being copied between tools
- Every release has an owner, an agreed test and a documented route into production
Platforms used in this work
Chosen to fit the problem, the systems already in place and the team that will own the result.
- TypeScript
- React
- Astro
- Node.js
- Python
- Cloudflare
These marks show practical delivery and integration experience. They do not imply a vendor partnership or endorsement.
Prices and next steps
Agree the problem before committing to the fix.
Web or Software Blueprint
From £750 + VATFive working days for one defined brief
Before anything is built, map the buyer or user journey, agree what the system must do and define a first release that is worth paying for.
- How the journey or workflow works today
- The proposed structure and system boundary
- Priority requirements and acceptance criteria
- A delivery plan and commercial estimate
Bespoke Build
Commercial websites from £4,500 + VATWebsites typically take four to six weeks; software is scoped after the blueprint
Design, build and launch the agreed website or software system. Integrations, testing, deployment, documentation and handover are part of the build.
Improvement Partner
Scoped to the live systemOnce the first release is working, keep it maintained and improve it through planned releases rather than a stream of last-minute requests.
Book a 20-minute callBespoke software / portfolio system
See who is working, what is blocked and where a person needs to step in.
Synapse brings live agent activity, objectives, blockers and infrastructure status into one view. It is a working, self-hosted portfolio system that people can inspect.
See how it works
Strong fit
A good fit when...
- One person can make the key commercial or operational decisions
- The website or software has a specific job to perform
- Users or buyers can take part in testing
- The required content, systems and decision-makers are available
Outside scope
Not the right route when...
- Logo-only or brand-identity packages
- Commodity brochure sites and low-budget templates
- Paid advertising or social-media retainers
- Open-ended software projects without an agreed first release
Before you call
Questions people usually ask first.
Do you build both websites and internal software?
Yes. I build commercial websites around the buyer journey and internal software around a working process. They are different jobs, but both need careful design, dependable engineering and a proper route into use.
Can you work with our current tools?
Usually. I would rather connect a system that still has value than replace it for the sake of a new build. The blueprint shows what to keep, what to connect and which fragile part, if any, needs replacing.
Do you provide design as well as development?
Yes. The build includes the information structure, interaction and responsive visual design needed to make it work. You do not have to coordinate separate design and development suppliers.
Bespoke web and software development
Show me the journey that stalls.
Start with the point where a buyer leaves, a user gets stuck or the team copies information by hand. That is usually enough to see what kind of build the job needs.
Book a 20-minute call